The undergraduate program includes opportunities for students to discover the financial, policy, and administrative foundations of the healthcare industry. In Health Services Policy Issues (HPA 301), students will discuss major healthcare policies and learn frameworks to analyze the policies themselves. In Health Finance (HPA 447) students experience the concepts of decision-making, including evaluation of capital investment decisions, sources of financing, and managerial accounting concepts. In Strategic Planning and Marketing (HPA 455), the history, principles, techniques, and methodologies of health services planning and marketing are studied and students learn how to plan for new or changed health services, programs, or facilities. The program culminates in a Field Experience course (HPA 395) where students put their learning into practice.
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