Associate Professor of Marketing, School of Business Administration
Program Coordinator, Minor in Sales
Olmsted Building, E356
E356 OLMSTED BLDG
PENN STATE HBG
MIDDLETOWN, PA 17057
PENN STATE HBG
MIDDLETOWN, PA 17057
Biography
Dr. Bartholomew has taught undergraduate courses in marketing principles, consumer behavior, internet marketing, advertising and retailing at Rider University, Oklahoma State University and Southwest Minnesota State University prior to joining Penn State Harrisburg.
Dr. Bartholomew has published in the Journal of Marketing, Journal of Public Policy and Marketing, Journal of Business and Industrial Marketing, and the International Journal of Business Information Systems.
Professional Affiliations
- American Marketing Association
- Society for Marketing Advances
- Pi Sigma Epsilon Lifetime Member
- Mu Kappa Tau Lifetime Member
Research Interests
- Consumer Behavior
- Behavioral Addictions
- Communities/Consumption Subcultures
- Compulsive Consumption
- Religiosity
- Rituals
- Digital Marketing and Social Media
- Sales Leadership Development